INCOLOR No Limits Beauty Hi-Tech Eyeliner Pen Denim Blue Review, Swatches and EOTD

INCOLOR as a brand came to my notice when I was crazily looking for and buying lip creams online. Yes, there was a phase when I was totally crazy about lip creams and wanted to try at least one from every brand of lip cream available in Indian market. I had bought all the shades of INCOLOR lip cream (See the swatches and review HERE) and I was pretty much impressed with the quality they offered at such a low price tag. From then I have tried few more products from this brand and this eye liner is one of them. So reviewing today INCOLOR No Limits Beauty Hi-Tech Eyeliner Pen in Denim Blue.

It looks and feels exactly like a sketch pen. It is light and easy to control. It allows me to create the desired line thickness like a dream. You use the very tip of the applicator for a thin line, or angle it on its side for a thicker effect. It glides inside my pouch/pocket with ease.

I got it for 180 INR.
There are no prices mentioned on the product and the sellers increase-decrease them as per their wish and demand.

I got it from the New Beauty Center, Khar. I have spotted them at few other cosmetic stores as well.

Shade and Texture:-
A stunning royal blue liner. Love the smooth flow of ink. It goes even and with ease. However, it takes a little more time to set compared to similar products I have used. It settles in a glossy finish.

Love the felt tip applicator. 

Color Payoff and Staying Power:-
It is beautifully pigmented and one swipe gives a beautiful color pay off. However with the second coat, the color intensifies and looks better. It stays for 10+ hours without fading or flaking. It will smudge a little only if you vigorously rub your eyes, otherwise, it will not fade or fly around your eyes.

Summing up my LIKES and DISLIKES:-

What I liked about Incolor No Limits Beauty Hi-Tech Eyeliner Pen:-
  • Beautiful color.
  • Glossy finish, but is very wearable and doesn’t look odd at all.
  • Felt tip applicator for perfect application.
  • Smooth texture.
  • Easy to apply.
  • Well pigmented.
  • Stays almost for the whole day, (if not rubbed).
  • Doesn’t smudge or smear.
  • Doesn’t chip or flake.
  • Sleek packaging.
  • Dirt cheap.

What I didn’t like about Incolor No Limits Beauty Hi-Tech Eyeliner Pen:-
  • Availability.

Final Thoughts:-
I am too impressed with this product. Beautiful shade, smooth texture, applies easily, well pigmented, long staying and dirt cheap, what else can I expect?! Only disappointment is that INCOLOR products aren't easily available.

5/5 J


  1. Great review... Madhubani! M soo grabbing it next time i go to beauty cntre

  2. i want to pickup this late indian drugstore brands are making their way in market with good quality :)

  3. Wow... Such a bright blue shade... Will pick it for sure...

  4. Wow... Such a bright blue shade... Will pick it for sure...

  5. Such a bright and bold colour. Nice review.

  6. Beautiful shade. I am fan of Royal blue shade :D Love the EOTD :)


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